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Preptima
hardScenarioDesignMidSeniorStaff

Sales keep selling broadband at addresses we cannot actually serve, and the order fails at survey. What is wrong with the inventory behind that?

6 min readUpdated 2026-08-15Target archetype: Enterprise Captive

Answer

Short answer

Serviceability is four different questions - is the address real, does the network pass it, is there spare capacity on the right piece of it, and may we sell there - and a single yes-or-no answer collapses them.

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Likely follow-ups

  • A block of flats appears as one address in your data and forty in reality. What breaks, and where do you fix it?
  • How would you express an answer that is probably yes without either promising or refusing?
  • Two orders in the same street reserve the last spare port an hour apart. What should the second one see?
  • How would you decide whether to spend on a survey programme or on better address data first?

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