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Preptima

UX/UI & Product Design

The work of deciding what a product does, in what order a person does it, and how that decision survives being implemented by someone else. Design systems, accessibility and user research are the three parts of it that engineering interviews reliably examine.

Steady demand18 min readProduct designer, UX designer, UI designer, Design systems engineer, Design technologist, UX researcher, Content designer, Accessibility specialistUpdated 2026-08-10

Assumes you know: Enough HTML and CSS to read a component's markup and see where its styling comes from, Having used one design tool well enough to build a multi-screen flow, A product you have shipped, or watched being shipped, with real users on the other end

Overview

What this area actually covers

Three decisions, made in this order, by people who often do not sit together.

The first is what the product should do and in what sequence a person should do it. That is the UX decision, and it is made out of research, constraints and argument rather than out of pixels. The second is what that sequence looks like and how it responds to touch, hover, keyboard and a screen reader: the UI decision, made out of a visual language, a set of components, and a specification of every state each one can be in. The third is how those two decisions survive contact with an implementation, a component library that already exists, a deadline, and content that is longer and stranger than anything in the mock.

That third decision is the one this section weighs most heavily, because it is where engineers and designers actually meet. A flow can be well researched and a screen beautifully drawn, and the product can still ship with a disabled button whose label is unreadable, a table that has no defined behaviour at 400 pixels wide, and an error message written by whoever implemented the validation. Nothing in the design was wrong. The design simply did not say, and every gap it left was filled at speed by someone with a ticket to close.

The boundary with adjacent areas is worth drawing precisely, because three things get wrongly bundled in here.

Product management is not design, even where one person does both. Product management owns which problems get attention and in what order, and it is accountable for the outcome; design owns the shape of the solution and is accountable for whether a person can actually use it. Interviews conflate them constantly, and a candidate who answers a design question with a prioritisation framework has answered a different question.

Frontend engineering is not design either, though the overlap has grown. Building a component correctly — its state management, its rendering performance, its tests — is engineering. Deciding that the component exists, what variants it has, and which of those variants a given screen should use is design. The interesting roles now sit in the seam, and this section is written for people who work in that seam from either side.

Graphic design and brand are a related discipline rather than this one. A brand system decides how the company looks in the world: logo, marketing typography, photographic treatment, tone. A design system decides how the product behaves. The two share a palette and disagree regularly, most visibly when a brand colour chosen against white gets used behind white text and fails contrast.

Where to go next

Now practise it

3 interview questions in UX/UI & Product Design, each with the rubric the interviewer is scoring against.

All UX/UI questions
ux-designdesign-systemsdesign-tokensaccessibilityuser-researchproduct-design